In the world of sales, your business results are tied hand-in-hand with how your team performs to best meet your customer’s needs. Without strong team performance, you won’t be able to have strong sales results. So, if you want to reach those high and lofty sales goals by the end of the fiscal year, you need to reevaluate your sales team performance by first looking at the leadership of that team to boost those end-of-year sales.
To accomplish this and turn your sales team into a lean, mean sales producing team that works like a finely tuned machine, we need to discuss the (not so) secret formula to creating this better team performance, for which your customers will thank you.
Everything starts and ends with leadership. If the leadership of your sales team does not present themselves with the authenticity of their character, then I can almost guarantee you they will not have the respect of the salespeople. People are drawn to leaders that imitate their best qualities (ForceManager, 2021).
Emotional IQ is essentially the ability to understand and use your own emotions in a way that properly manages and deescalates the stress of a situation to maintain effective communication using empathy.
People thrive when their potential is noticed by their leaders. Not only noticed but invested into. If you take the time to build your team, to know their strengths, their weaknesses, and then you even go a step further, investing and mentoring them to develop their skills further, you will see improved performance change. This leads me to my next point…
If you can implement these four things into your leadership and the members of your sales team, you will be amazed at the growth that can take place. And you can do it all with balance, focus, and flow. When people follow a leader that is authentic in character, empathizes with them, invests in themselves AND the team, and is always growth and future-focused despite the ebb and flow of business… You will be amazed at what this formula can produce.
If you would like to discuss this further, you can email me at: [email protected], and we will set up a call to explore your needs.
ForceManager. (2021, February 4). 4 sales leadership qualities every manager should possess. ForceManager. Retrieved November 21, 2021,
Melinda. (2021, October 12). Improving emotional intelligence (EQ). HelpGuide.org. Retrieved November 21, 2021,